Content Architecture: Why it Matters
How can your business enhance it's content campaigns? The answer is content architecture...
HubSpot custom integrations: Silicon Valley's secret weapon
Just 20% of leads are actually followed up by businesses. Often it’s a problem of capacity and alignment, but marketing automation is the answer.
PodSpot #43 - Empowering your business with HubSpot custom integrations
In episode 42 of PodSpot, the UK's only HubSpot themed podcast, host Ian Townshend returns to the Karman Digital studio with friend of the podcast, and HubSpot expert, Matt Wood.
What do digital service experts think about the AI boom?
Following the arrival of ChatSpot, we’ve asked our team to share their thoughts around AI and the future of digital services.
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HubSpot enters AI chatbot race, what it means for you
An interesting and out of the blue announcement appeared from HubSpot yesterday , as they launched 'ChatSpot' and 'Content Assistant', two new AI driven tools for the HubSpot CRM. Both are built using OpenAI's 'ChatGPT' and 'DALL-E 2' and the first real application of OpenAI's tools we have seen within a CRM environment.
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Marketing Automation & HubSpot: How to harness it's power
Just 20% of leads are actually followed up by businesses. Often it’s a problem of capacity and alignment, but marketing automation is the answer.
Demand Gen vs Lead Gen... Which is best for my business?
If you’ve ever ventured into the world of digital marketing, as a curious business owner, it’s likely you’ve come across the terms lead generation and demand generation.
PodSpot #42 - Keeping enterprise level customers happy with Service Hub
In episode 42 of PodSpot, the UK's only HubSpot themed podcast, host Ian Townshend returns to the Karman Digital studio with friend of the podcast, and HubSpot expert, Matt Wood.
What digital will bring in 2023 with MD Jon Pittham
With dramatic advances in AI copywriting technology, mixed performances on Web3 and increases in online advertising costs seen almost across the bored, it's been an interesting year in the world of digital...
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Copywriting: the Karman approach with James Glynn
When it comes to written content, or "copy", every blog, newsletter, white-paper and page of web-copy you publish is a direct representation of the company you and your colleagues have spent precious time building.
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