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PodSpot #50 - Exploring HubSpot’s roadmap for content excellence

8 July 2024 | 44 minute listen | By Monalisa Chanakira

HubSpot

Digital Transformation

PodSpot

Company News

In this episode of PodSpot, host Jon Pittham is joined by HubSpot Senior Product Marketing Manager, Gabe Wahhab to discuss HubSpot's latest innovation, the Content Hub.

They explore the challenges marketers face today, the transformative role AI plays in content marketing and how HubSpot's Content Hub is designed to streamline and enhance content creation.

Gabe shares insights on new features like Remix, AI-powered blog generation, podcasting tools and the integration of smart content into WordPress. They also discuss the roadmap for future advancements in Content Hub, including the exciting potential of the content specialist agent and AI video.

Tune in to understand how to maximise your marketing strategies with HubSpot’s cutting-edge tools.

If you’d like to learn more about HubSpot or digital transformation, get in touch. We’re ready to help you unleash the potential of digital in your organisation.

Key discussion points:

02:01 - Challenges in Modern Content Marketing
03:41 - The Evolution of Customer Journeys
07:42 - HubSpot's Content Hub: Features and Benefits
09:52 - AI-Powered Content Creation
12:37 - Transition from CMS Hub to Content Hub
22:05 - Personalisation and Smart Content
29:16 - Future Roadmap and Exciting Developments

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